Yuan Long Ping High-Tech Agriculture Co., Ltd.: history, ownership, mission, how it works & makes money

Yuan Long Ping High-Tech Agriculture Co., Ltd.: history, ownership, mission, how it works & makes money

CN | Consumer Defensive | Agricultural Farm Products | SHZ

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Born in Changsha on June 30, 1999 under the stewardship of Academician Yuan Longping, the company that pioneered hybrid rice has grown from a domestic agritech start-up into a global seed powerhouse with a 2024 operating income of ¥8.566 billion, placement among the top ten global seed industry companies and national recognition as a seed industry revitalization enterprise; its integrated model spans R&D, production, processing, sales and services-selling hybrid rice, corn, pepper and vegetable seeds, pesticides and fertilizers, providing technology transfer and training (over 90 programs in 2014 and nearly 10,000 trainees from 100+ countries), operating subsidiaries in the Philippines, Vietnam, Brazil and Pakistan, trade links to 40+ regions, and more than 20 China-aid agricultural projects-while corporate moves such as the 2025 deal to acquire the remaining 10% of Beijing Lantron Seed for about ¥720 million (¥715.03 million cash) -against Beijing Lantron's reported ¥2.58 billion in assets and ¥1.12 billion in common equity as of May 31, 2025-underscore its strategy to consolidate ownership, deepen market reach and capitalize on land development, seed sales, technology services and international trade to drive future revenue.

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ): Intro

History
  • Founded on June 30, 1999 in Changsha, Hunan Province; Academician Yuan Longping served as honorary chairman.
  • Listed on the Shenzhen Stock Exchange in 2000 (ticker: 000998.SZ).
  • In 2014 organized over 90 agricultural technology training programs, expanding global outreach and capacity-building.
  • Selected in 2024, together with its main industrial subsidiaries, as national seed industry revitalization enterprises, aligning with China's food-security strategy.
  • Achieved operating income of ¥8.566 billion in 2024 and ranked among the top ten global seed industry companies that year.
  • In 2025 agreed to acquire the remaining 10% stake in Beijing Lantron Seed Co., Ltd. to consolidate seed-industry position.
Key milestones
Year Event
1999 Company established in Changsha; Yuan Longping honorary chairman
2000 Listed on Shenzhen Stock Exchange (000998.SZ)
2014 Organized >90 agricultural technology training programs
2024 Operating income ¥8.566 billion; among top 10 global seed companies; named national seed industry revitalization enterprise
2025 Agreement to acquire remaining 10% of Beijing Lantron Seed Co., Ltd.
Ownership & governance
  • Founding and brand legacy tied to Academician Yuan Longping; governance reflects scientific-founder heritage.
  • Publicly traded entity (SZSE: 000998) with institutional and retail shareholders; strategic partnerships and state-aligned industry initiatives reinforce stability.
  • Major corporate moves (e.g., 2025 stake acquisition in Beijing Lantron) signal consolidation within core seed-related subsidiaries.
Mission & strategic focus
  • Advance hybrid rice and crop breeding technologies to improve yields and food security.
  • Integrate R&D, seed production, and agrotechnical services to commercialize high-yield varieties.
  • Promote agricultural training and international cooperation to expand global influence and technology diffusion.
How it works - core operations
  • R&D: Breeding programs (hybrid rice and other staple crops), trait improvement, variety registration.
  • Seed production and distribution: Parent-line propagation, seed processing, regional distribution networks.
  • Agricultural services & training: Farmer training, technical extension, and international capacity-building programs.
  • Commercialization & licensing: Variety-related licensing, seed sales, and downstream product partnerships.
How it makes money - revenue streams and economics
Revenue stream Mechanism Notes
Seed sales Direct sale of certified seeds (hybrid rice, other crops) Core revenue driver-reflected in 2024 total operating income ¥8.566B
Licensing & royalties Licensing of varieties and breeding rights to partners and regional producers Recurring margin-enhancing income
Agricultural services Training, technical support, extension services to farmers and governments Supports adoption and drives seed uptake (e.g., >90 trainings in 2014)
Subsidiary operations & M&A Consolidation of seed companies, joint ventures, and acquisitions (e.g., Beijing Lantron stake) Expands market share, scale and downstream margins
International sales & cooperation Export of seeds/technology and participation in global projects Enhances brand and diversifies revenue
Selected operational and financial indicators (high-level)
  • Operating income (2024): ¥8.566 billion.
  • Global ranking (2024): Among the top ten seed industry companies worldwide by revenue.
  • Strategic recognition (2024): Designated national seed industry revitalization enterprise.
  • Capacity-building: Organized 90+ training programs in 2014; continued global training initiatives thereafter.
Further reading: Exploring Yuan Long Ping High-Tech Agriculture Co., Ltd. Investor Profile: Who's Buying and Why?

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ): History

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ) traces its origins to the pioneering work of Yuan Longping in hybrid rice breeding. Since listing, the company expanded from research-driven seed development into an integrated agritech group covering breeding, seed production, commercialization, and downstream services.
  • Founded on the legacy of hybrid rice innovation and commercialization.
  • Expanded R&D centers and provincial seed multiplication bases across China and overseas.
  • Strategic partnerships and acquisitions to consolidate seed industry positions.
Ownership structure and recent transaction highlights:
  • CITIC Agriculture is the largest shareholder of Yuan Long Ping High-Tech Agriculture Co., Ltd., holding a significant stake (majority/controlling position reported in filings).
  • In 2025, the company agreed to acquire the remaining 10% stake in Beijing Lantron Seed Co., Ltd., to strengthen its seed industry footprint.
  • Acquisition value: approximately CNY 720 million; cash consideration: CNY 715.03 million payable by Yuan Long Ping High-Tech Agriculture Co., Ltd.
  • Post-transaction ownership: Yuan Long Ping High-Tech Agriculture Co., Ltd. will hold 100% of Beijing Lantron Seed Co., Ltd., subject to shareholder approvals from both parties.
Item Value
Transaction announced 2025
Consideration (total) CNY 720 million (approx.)
Cash consideration to be paid CNY 715.03 million
Beijing Lantron Seed total assets (as of May 31, 2025) CNY 2.58 billion
Beijing Lantron Seed total common equity (as of May 31, 2025) CNY 1.12 billion
Post-deal stake in Beijing Lantron 100%
Mission and business model:
  • Mission: increase crop yields and food security through elite germplasm, hybrids, and agronomy solutions.
  • Core activities: R&D in hybrid varieties, seed production and distribution, licensing, and technical services to growers and governments.
  • Revenue drivers: seed sales (hybrid rice and other crops), licensing and royalties, service contracts, and value-added agritech products.
  • Margins supported by proprietary germplasm, scale in seed multiplication, and channel reach into domestic and export markets.
How it works & makes money (brief mechanics):
  • R&D develops high-yielding varieties → seed multiplication (breeder, foundation, certified seed) → commercial sales to distributors and farmers.
  • Licensing of varieties and technology yields recurring royalty income.
  • Acquisitions (e.g., Beijing Lantron) expand seed portfolios, market share and balance-sheet scale to support production and distribution.
For investor-focused details and profile context see: Exploring Yuan Long Ping High-Tech Agriculture Co., Ltd. Investor Profile: Who's Buying and Why?

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ): Ownership Structure

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ) centers its strategy on hybrid rice innovation, agricultural service integration and sustainable food security. Its stated mission is 'Develop hybrid rice for the welfare of people in the world,' and its vision is to 'Be the leader of seed industry in China and the flag of agricultural service.' The company emphasizes innovation, sustainability and full-chain seed and agricultural service solutions, and its brands 'Longping-High-tech' and 'Xiangyan Peppera' are recognized as China's Famous Brands.
  • Mission: Develop hybrid rice for the welfare of people in the world.
  • Vision: Be the leader of seed industry in China and the flag of agricultural service.
  • Core values: innovation in breeding and seed tech, sustainability, and integrated farmer services.
  • Integrated capabilities: research → production → processing → sales → field services.
Ownership and major stakeholders are organized to support long-term R&D and commercialization of seed technology while enabling broad public shareholding and institutional participation.
Holder Category Representative Entities / Notes Approx. Stake (typical recent range)
Founding/State-related groups Yuan Longping-related entities and affiliated technology groups ~20-35%
Institutional investors Mutual funds, QFII/foreign institutions, domestic asset managers ~15-30%
Retail/public float Individual investors on Shenzhen Stock Exchange ~25-45%
Management and employees Management holdings, employee incentives/ESOPs ~1-5%
Strategic partners Agricultural corporates, research institutes, regional seed companies Variable minority stakes
How the ownership structure supports operations and monetization:
  • Founding/state-linked majority or large-block holders sustain long-term R&D investment cycles and protect seed-technology IP.
  • Institutional investors provide capital discipline and liquidity for public listing and M&A.
  • Public float enables market pricing, raising capital via equity when expanding production, processing, or downstream services.
Financial and operational levers (representative metrics used by the company)
Metric Role in business model Typical recent range / example
Revenue streams Seed sales (hybrid rice, other crops), agricultural inputs, technical services, licensing Majority from seed sales; services and licensing incremental
Gross margin Seed multiplication & proprietary hybrids drive higher margins Often substantially above primary-agriculture commodity margins
R&D spend Breeding programs, biotech, field trials Single-digit to low-double-digit % of revenue
CapEx Seed production facilities, processing plants, testing stations Scaled to planting seasons; variable year-over-year
Geographic footprint Domestic China regions plus international demonstration & licensing Nationwide presence with targeted exports/licenses
Key market and brand positions
  • Recognized as one of China's first integrated seed industry enterprises with end-to-end capabilities (R&D → production → service).
  • Brands 'Longping-High-tech' and 'Xiangyan Peppera' carry national recognition and support premium pricing for proprietary varieties.
  • Business model monetizes genetic IP through seed sales, technology licensing, and bundled agricultural services to farmers.
For detailed investor-focused ownership tables, shareholder lists and the latest investor metrics, see: Exploring Yuan Long Ping High-Tech Agriculture Co., Ltd. Investor Profile: Who's Buying and Why?

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ): Mission and Values

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ) is a vertically integrated agritech company centered on seed development, agricultural inputs, agribusiness services, and land-related investments. Its operations span R&D, production, distribution, value-added processing, and technology transfer, supporting both domestic food security and international agricultural development. How it works - core activities and operational model
  • Seed breeding, production and commercialization: development and large-scale propagation of hybrid rice, hybrid corn, vegetable and fruit seeds and seedlings; licensed variety promotion through distributor networks and direct sales.
  • Agricultural inputs: formulation, production and sale of pesticides, bio-pesticides and fertilizers to complement seed performance and support sustainable cultivation practices.
  • Processing and value-added products: processing of agricultural and sideline products (e.g., seed-derived food ingredients, husk/bran valorization) to capture downstream margins and reduce waste.
  • Technology services and training: agricultural high‑tech development, field trials, variety demonstration, consulting, and farmer training programs to accelerate adoption of improved varieties and practices.
  • Import/export and international projects: cross-border trade in seeds, inputs and technologies plus overseas demonstration farms and cooperation projects to expand markets and transfer breeding know-how.
  • Land development and consolidation: land development investment, consolidation and restoration for pilot production bases, seed multiplication zones and integrated demonstration parks.
Revenue and commercial model
  • Primary revenue drivers: sale of seed products (hybrid rice, corn, vegetables, fruits) and downstream processed agricultural goods.
  • Recurring service revenue: income from technology licensing, consulting, training, and after-sales agronomic support.
  • Input sales and bundled offerings: fertilizers and pesticides sold bundled with seeds to increase product stickiness and farm-level yields.
  • Project & land income: revenue and capital gains from land development projects and lease/operation of demonstration parks.
Key operational metrics and financial picture (representative figures)
Metric Representative Value / Note
Founded 1999 (company roots tied to Yuan Longping's hybrid rice program)
Listing 000998.SZ (A‑share market)
Primary product mix by revenue Seeds ~60-70%; Agricultural inputs ~15-20%; Processing & other services ~10-20% (varies by year)
Gross margin (seed business typical) Typically higher than overall group margins due to proprietary varieties; seed gross margin often in the 40-60% range in mature years
R&D intensity Annual R&D spend often in the high tens to hundreds of millions RMB (company emphasizes continuous breeding investment)
Domestic vs. Export Majority domestic sales; exports and overseas projects constitute a growing but smaller share (varies by crop and region)
Distribution footprint National distributor network plus regional demonstration bases and overseas collaboration sites
Research, IP and breeding pipeline
  • Proprietary germplasm: centralized seed R&D centers and field trial stations accelerate varietal development for yield, disease resistance and regional adaptation.
  • Variety promotion: multi-year demonstration trials, seed multiplication farms and partnerships with provincial seed enterprises ensure supply scaling.
  • Intellectual property: variety rights, licensing agreements and cultivar registrations underpin recurring royalties and market exclusivity in many regions.
Distribution, sales channels and go‑to‑market
  • Multi-tier distribution: national wholesale partners, regional seed companies and village-level dealers for last-mile reach.
  • Direct-to-farm programs: demonstration plots, training sessions and bundled input packages drive farmer adoption and retention.
  • Institutional and government projects: participation in state agricultural programs, poverty alleviation and land consolidation projects supports stable institutional demand.
Profitability levers and risks
  • Levers: premium on proprietary high-yield varieties, cross‑sell of inputs, value capture via processing, and licensing/royalty streams.
  • Risks: biological and climate variability, seed registration/regulatory changes, input commodity price swings, and competition from other seed houses and biotech firms.
Representative commercial example (how revenue is generated at farm level)
  • Step 1 - Variety sale: farmer purchases hybrid seed from distributor (unit price depends on crop and hybrid status).
  • Step 2 - Bundled inputs: seed sold with targeted fertilizer/pesticide recommendations and packaged inputs, increasing average transaction value.
  • Step 3 - Training & support: agronomic guidance and field visits reduce adoption risk and improve yields, enhancing repeat purchases and referrals.
  • Step 4 - Processing/marketing: harvests may feed into company or partner processing chains for higher-value products or seed reclamation/selection cycles.
Strategic initiatives and growth vectors
  • Accelerate R&D in climate-resilient and high-yield hybrids to maintain varietal premium.
  • Expand integrated product bundles (seed + inputs + digital advisory) to increase farmer lifetime value.
  • Scale overseas demonstration farms and licensing to penetrate Southeast Asia, Africa and Latin America markets.
  • Develop more downstream processing capabilities to capture added value and improve margin stability.
For the company's formal articulation of purpose, long-term objectives and core principles see: Mission Statement, Vision, & Core Values (2026) of Yuan Long Ping High-Tech Agriculture Co., Ltd.

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ): How It Works

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ) is a vertically integrated seed and agricultural-technology enterprise centered on breeding, production, promotion and commercialization of hybrid seeds and supporting inputs and services. Its operational model blends R&D, seed multiplication, product sales, agronomic services, downstream processing and land/asset management to capture value at multiple points in the agricultural value chain.
  • Core product lines: hybrid rice seeds, hybrid corn seeds, hybrid pepper seeds, vegetable & fruit seeds, rapeseeds and cotton seeds.
  • Crop inputs and services: development, promotion and sale of pesticides and fertilizers; agronomic consulting, technology transfer, training and extension services to seed users and partner farmers.
  • Value-add activities: processing and sale of agricultural and sideline products; seed production chain control from breeder seed to commercial seed; import/export of seeds, technologies and equipment.
  • Land and infrastructure: land development investment, land consolidation and restoration projects to support large-scale seed production and demonstration farms.
How it makes money - revenue streams and mechanics
  • Seed sales: primary revenue driver-income from direct sales of hybrid and conventional seeds to distributors, wholesalers and farmers, including multi-generation seed contracts and royalty-like fees for proprietary varieties.
  • Agrochemical and fertilizer sales: packaged crop-protection and nutrition products marketed alongside seeds to increase yield performance and recurring purchase cycles.
  • Processing & product sales: downstream processing (e.g., seed-cleaning, packaging) and sale of by-products or specialty agricultural products derived from seed production sites.
  • Technology services & licensing: fees from technology transfer, breeding program collaborations, licensing proprietary germplasm and technical consulting/training contracts with governments, NGOs and agribusinesses.
  • Trade (import/export): cross-border sales of seeds and agricultural technologies to markets in Asia, Africa and Latin America; revenue from export contracts and related logistics.
  • Land development & consolidation: income and asset appreciation from land development projects, consolidation for seed multiplication fields, and restoration services that enable large-scale, high-quality seed production.
Key operational and financial data (selected figures)
Metric Value (RMB) Notes / Year
Total revenue 7.98 billion Fiscal year 2022 (reported)
Net profit attributable to shareholders 1.03 billion Fiscal year 2022 (reported)
Seed sales as % of revenue ~65-72% Primary driver-hybrid rice & corn dominant
Agrochemicals & fertilizers ~10-15% of revenue Bundled sales with seed packages
Services, processing & trade ~8-12% of revenue Includes consulting, processing and export business
R&D investment ~5-7% of revenue Ongoing investment in breeding and biotech
Commercial mechanics and margin levers
  • Proprietary germplasm: exclusive varieties raise pricing power and recurring royalty-style returns as adoption scales.
  • Multi-tier multiplication chain: control of breeder → foundation → certified → commercial seed stages minimizes leakage and secures margins.
  • Bundled offerings: selling seeds with tailored crop protection and fertilizer packages increases average transaction value and retention.
  • Scale in processing & distribution: centralized seed processing, packaging and logistics reduce per-unit costs and support export volumes.
  • Service monetization: training, extension and technology licensing convert R&D and field demonstration investments into fee income.
  • Asset-backed projects: land consolidation and development create longer-term capital appreciation and enable high-quality seed multiplication capacity.
Geographic and market footprint
  • Domestic leadership in China's hybrid rice seed market with expanding hybrid corn and vegetable seed portfolios.
  • Export markets include Southeast Asia, South Asia, Africa and Latin America via direct sales and partner networks.
  • Collaboration with government agricultural programs and international projects to commercialize high-yielding varieties and technologies.
Strategic revenue drivers and risk considerations
  • Drivers: continued adoption of hybrid varieties, expansion of high-value vegetable/fruit seeds, increased penetration of bundled input packages, growth in service/licensing revenue and international expansion.
  • Risks: seed variety performance variability, regulatory changes for biotech inputs, commodity price swings affecting farmer purchasing power, competition from domestic and international seed firms.
Mission Statement, Vision, & Core Values (2026) of Yuan Long Ping High-Tech Agriculture Co., Ltd.

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ): How It Makes Money

Yuan Long Ping High-Tech Agriculture Co., Ltd. (000998.SZ) generates revenue by commercializing hybrid seed technologies, licensing germplasm and biotechnology, providing agronomic services and technical cooperation, and expanding international sales through subsidiaries and trade networks. Its market position and strategic initiatives in 2024 underline both scale and global reach.
  • Primary revenue sources: commercial seed sales (hybrid rice and other crop seeds), licensing/royalties, contract R&D and breeding services, agricultural extension and training services, and international project implementation.
  • Geographic diversification: subsidiaries in the Philippines, Vietnam, Brazil, and Pakistan; trade ties to over 40 countries and regions.
  • Public‑policy and aid income: participation in more than 20 China-aid technical cooperation projects that involve funding, implementation fees, and long-term service contracts.
  • Human capital & services: training programs (nearly 10,000 agricultural talents trained from 100+ countries) that support consultancy and capacity‑building revenue streams.
Metric 2024 / Status
Operating income 8.566 billion yuan (2024)
Global seed industry rank Among top ten (2024)
Subsidiary countries Philippines, Vietnam, Brazil, Pakistan
Trade ties Over 40 countries and regions
China‑aid projects More than 20 technical cooperation projects
Agricultural talents trained Nearly 10,000 from 100+ countries
Looking ahead, the company focuses on scaling seed commercialization, increasing licensing and digital/agronomic service offerings, and pursuing sustainable breeding innovations to capture rising global food‑security demand. For more investor context and ownership details, see Exploring Yuan Long Ping High-Tech Agriculture Co., Ltd. Investor Profile: Who's Buying and Why?

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