Mission Statement, Vision, & Core Values (2026) of Shenzhen Airport Co., Ltd.

Shenzhen Airport Co., Ltd., a state-owned enterprise founded in April 1989 and anchored in the Guangdong-Hong Kong-Macao Greater Bay Area, stands at the crossroads of regional growth with a clear mission to "serve society, empower Shenzhen's flight", managing airport investment, terminal operations, passenger and cargo services and airport-related industries while reporting total assets of RMB 57.1 billion and net assets of RMB 41.7 billion by the end of 2024; that year the airport handled a record 61.477 million passengers (a 16.6% year-on-year increase) and 1.881 million tons of cargo and mail (up 17.6% y/y), ranking second nationwide in domestic passenger throughput and first in domestic cargo and mail, and it now sets its sights on becoming a world-class hub-targeting carbon neutrality by 2030, a projected 15% passenger increase by 2025, and sustained emphasis on safety, customer-centric service, innovation, sustainability, integrity and teamwork to translate those ambitions into measurable, high-quality development.

Shenzhen Airport Co., Ltd. (000089.SZ) - Intro

• Primary responsibilities: passenger and cargo air security, terminal operations, airfield management, ground services and development of airport-adjacent industries.
• Strategic role: hub for domestic and international passengers and freight, integrating multimodal transport links across the Greater Bay Area.

• Ensure safe, efficient and customer-centric airport operations that support sustainable regional development.
• Create value for stakeholders through professional airport management, infrastructure investment and innovation in airport services.
• Facilitate connectivity that strengthens the Greater Bay Area's economic integration and global reach.

• To be a world-class, green and digital airport group that leads in passenger experience, cargo efficiency and industry ecosystem development.
• Scale services and infrastructure to sustainably accommodate growth beyond 60 million passengers and expanding cargo volumes while improving resilience and operational excellence.

• Safety First - uncompromising commitment to aviation and passenger safety across all operations.
• Customer Focus - continuous improvement of passenger and cargo experiences through service innovation and facility upgrades.
• Integrity & Responsibility - transparent governance as a state-owned enterprise with accountability to public and market stakeholders.
• Collaboration - deepening partnerships across the Greater Bay Area, airlines, logistics providers and government bodies.
• Innovation & Sustainability - adopting digital solutions and green practices to improve efficiency and reduce environmental impact.

• Capacity planning: infrastructure and terminal expansion to sustain passenger growth (61.477 million in 2024) and accommodate increasing cargo demand (1.881 million tons in 2024).
• Financial foundation: managing and investing from a balance sheet with RMB 57.1 billion in total assets and RMB 41.7 billion in net assets (2024) to drive long-term projects and modernization.
• Competitive positioning: leveraging top national rankings (2nd in domestic passenger throughput; 1st in domestic cargo & mail) to expand airline partnerships and logistics hubs.

Shenzhen Airport Co., Ltd. (000089.SZ) - Overview

• Customer focus: prioritize passenger experience across terminals, ground services, retail, and digital touchpoints to meet diverse stakeholder needs.
• Safety-first operations: continuous upgrades to safety management systems, operational risk controls, and emergency response capabilities to safeguard air travel.
• High-quality development: pursue operational excellence, efficiency, and service innovation to strengthen competitiveness and value creation.
• Hub strategy: build Shenzhen Bao'an International Airport into a core hub for the Pearl River Delta and Asia‑Pacific, expanding connectivity and transfer traffic.
• Public service & real economy: act as a state-owned municipal ancillary service developer and operator to support urban development, industry clusters, and livelihoods.

• Investment in safety systems and infrastructure modernization to reduce operational incidents and improve resilience.
• Enhanced staff training programs, digital surveillance, and integrated emergency command platforms.
• Ongoing audits and third-party certifications to align with international safety standards.

• Elevate passenger service quality via terminal upgrades, contactless services, and retail diversification to capture higher non-aeronautical revenue.
• Expand international and regional connectivity focused on the Pearl River Delta and Asia‑Pacific to increase transfer traffic and hub status.
• Drive green and smart airport initiatives-energy efficiency, emissions reduction, and digital operations-to support long-term sustainable growth.
• Leverage state-owned enterprise role to invest in city infrastructure projects, logistics nodes, and industrial park synergies that boost the regional real economy.

Shenzhen Airport Co., Ltd. (000089.SZ) - Mission Statement

• Mission: Operate and develop Shenzhen Bao'an International Airport into a safe, efficient, innovative and environmentally responsible aviation hub that connects Greater Bay Area commerce, tourism and industry.
• Strategic focus: Passenger experience excellence, infrastructure expansion, digitalization, low-carbon transformation, and social responsibility.

Vision Statement

• Seamless travel: End-to-end passenger convenience through digital check-in, biometric flows, smart baggage and real-time information systems.
• Innovation & sustainability: Prioritize green energy, efficiency improvements and circular practices to meet evolving market and regulatory demands.
• People-first culture: Build the best employer brand to attract and retain talent and win customers' hearts.

Quantified Targets & Commitments

Core Values

• Safety & Responsibility - uncompromising operational safety and regulatory compliance.
• Customer Centricity - prioritize passenger needs and continuous service innovation.
• Integrity & Professionalism - transparent governance, ethical conduct and accountable management.
• Sustainability - pursue low-carbon operations, energy efficiency and environmental stewardship.
• Collaboration & Inclusion - partner with airlines, authorities and communities; foster employee development and diversity.

Key Strategic Initiatives (Operational & Financial Metrics)

Financial & Operational Performance Drivers

• Revenue mix: Aeronautical fees, retail & F&B concession revenue, parking and ground services - optimization aims to raise non-aeronautical revenue share.
• Cost control: Efficiency efforts (energy, staffing, O&M) target improved EBITDA margins and cash flow stability for reinvestment.
• Capital allocation: Prioritize projects with high ROI-capacity upgrades, digital systems and green infrastructure.

Benchmarks & Monitoring

Institutional Ambition

• Become a model travel-service organization and innovation benchmark in the aviation industry.
• Be an exemplary corporate citizen in Shenzhen and the Greater Bay Area, aligning growth with societal and environmental priorities.

Shenzhen Airport Co., Ltd. (000089.SZ) - Vision Statement

• Integrity: Transparency, accountability, and compliance underpin all operational and financial decisions, guiding corporate governance and stakeholder engagement.
• Customer focus: Prioritizing passenger experience through facility upgrades, service process optimization, and digital self-service adoption to shorten dwell times and raise satisfaction scores.
• Innovation: Deploying advanced air traffic management, AI-driven passenger flow forecasting, and biometrics to increase throughput and on-time performance.
• Sustainability: Committing to energy efficiency, emissions reduction, and resource conservation across terminals, ground operations, and concessions.
• Teamwork: Fostering cross-departmental collaboration and external partnerships to execute large-scale projects and respond rapidly to operational challenges.
• Knowledge into action: Emphasizing pragmatic execution, continuous improvement, and strategic coordination to achieve steady, long-range development.

• Integrity → Strengthening internal controls and investor disclosure cadence to support creditworthiness and capital market access.
• Customer focus → Investing in terminal expansion, lounge upgrades, wayfinding, and mobile services to improve Net Promoter Score and reduce average connection times.
• Innovation → Piloting biometrics at security and boarding, smart baggage handling, and predictive analytics to raise on-time departure rates and reduce delays.
• Sustainability → Implementing LED retrofits, ground power for aircraft, and waste-sorting programs to lower carbon intensity per passenger and progress toward net-zero targets.
• Teamwork → Cross-functional emergency response drills and integrated airline-ground handling coordination to maintain resilience under peak demand.
• Knowledge into action → Translating performance data into continuous operational improvements and long-term infrastructure planning to support projected traffic growth.

• Capital expenditure prioritizes runway and terminal capacity, safety systems, and digital infrastructure to accommodate projected passenger growth and cargo demand tied to the Greater Bay Area economy.
• Dividend and shareholder return policies balance cash generation with reinvestment needs for expansion and technology upgrades.
• Partnerships with airlines, ground handlers, and local governments enable coordinated route development, cargo logistics, and cross-border connectivity.