Mission Statement, Vision, & Core Values (2026) of Jiangsu Lihua Animal Husbandry Co., Ltd.

At the heart of China's animal husbandry renaissance, Jiangsu Lihua Animal Husbandry Co., Ltd. (300761.SZ) fuses a vertically integrated model-from breeding and feed to processing-with ambitious sustainability and social goals, boasting a market capitalization of CN¥15.74 billion (as of July 1, 2025) and reporting CN¥3.5 billion in revenue for 2024, a 15% year‑over‑year rise; its poultry arm achieved CN¥14.53 billion in sales in 2024 (up 8.01% YoY) while the swine business surged to CN¥2.93 billion (a 76.51% jump), and the company targets 8%-10% annual growth for yellow‑feather broilers with plans to release 2 million pigs in 2025-all underpinned by a mission to deliver high quality, a circular approach that cut waste by 40% over five years, a pledge for carbon neutrality by 2030, annual community contributions of CN¥5 million, and a 2023 mentorship program that aided over 1,500 local farmers as Lihua pursues a vision of digital, high‑quality modernization guided by core values of innovation, green practices, coordination, openness and sharing.

Jiangsu Lihua Animal Husbandry Co., Ltd. (300761.SZ) - Intro

• Founded: 2000
• Market cap (Jul 1, 2025): CN¥15.74 billion
• Business model: Vertically integrated (breeding → feed → processing)

Mission Statement

• Provide safe, high-quality poultry and swine products through integrated control of the supply chain.
• Deliver stable returns to shareholders while supporting rural economies and animal husbandry modernization.
• Innovate in breeding, feed efficiency, and processing to improve food security and sustainability.

Vision

• Become a national leader in yellow-feather broiler and swine production recognized for quality, traceability, and operational efficiency.
• Scale responsibly with sustainable growth-targeting steady annual broiler sales growth of 8%-10% and expanding swine output via planned release of 2 million pigs in 2025.
• Leverage vertical integration to reduce cost per unit and increase margin resilience amid market volatility.

Core Values

• Quality First: rigorous breeding and processing controls to ensure food safety and product consistency.
• Efficiency & Integration: end-to-end management of breeding, feed, and processing to capture value and control costs.
• Innovation: continuous investment in breeding technologies, feed formulations, and mechanized processing.
• Sustainability & Responsibility: commitment to environmental stewardship, animal welfare, and rural development.
• Shareholder Value: deliver stable growth-illustrated by 2024 revenue growth of 15% and strong segment performance.

For a deeper look into the company's origins, ownership, mission and how it makes money, see: Jiangsu Lihua Animal Husbandry Co., Ltd.: History, Ownership, Mission, How It Works & Makes Money

Jiangsu Lihua Animal Husbandry Co., Ltd. (300761.SZ) - Overview

Jiangsu Lihua Animal Husbandry Co., Ltd. (300761.SZ) centers its corporate identity on a mission of delivering high-quality animal husbandry products and services while embedding sustainability and community well-being into operational strategy. The company's approach balances rigorous quality controls, measurable environmental targets, and targeted social investments to strengthen rural economies and advance sector standards.

• Quality: rigorous quality-control protocols aligned with national and international industry standards, including standardized HACCP-style processes across production lines.
• Sustainability: circular-economy initiatives and process re-engineering to reduce resource consumption and waste.
• Community engagement: directed funding and capacity-building programs for rural populations and farming partners.

Operationalizing the mission involves cross-functional programs and measurable KPIs that are tracked across production, supply chain, and community initiatives.

• Production & quality KPIs: product defect rates, batch test pass rates, supplier audit scores.
• Environmental KPIs: waste generation per tonne produced, energy intensity (kWh/tonne), GHG emissions (CO2e) trajectory toward 2030 neutrality.
• Social KPIs: annual CN¥5 million allocation to education and health, mentorship reach (1,500+ in 2023), farmer adoption rates of promoted techniques.

Strategic initiatives that reinforce the mission include investments in waste-to-resource processing, renewable energy projects on-site, and extension services for rural partners. Stakeholder-facing resources and deeper financial context are available here: Breaking Down Jiangsu Lihua Animal Husbandry Co., Ltd. Financial Health: Key Insights for Investors

Jiangsu Lihua Animal Husbandry Co., Ltd. (300761.SZ) - Mission Statement

• Drive agricultural modernization by integrating digital solutions across breeding, feed, farm management and supply chains.
• Promote high-quality, sustainable development that reduces environmental footprint while improving productivity and food safety.
• Create stable employment and spur local economic growth through expanded operations and talent development.
• Foster a people-oriented culture that cultivates innovation, professional growth and responsible governance.

• Lihua envisions becoming a global leader in the digital development of animal husbandry, driving agricultural modernization through technology.
• The company aims to empower the high-quality development of the industry chain, integrating digital solutions to enhance efficiency and sustainability.
• Lihua is committed to setting new standards for excellence in the industry, focusing on quality and innovation to lead the market.
• The company seeks to inspire new vitality within its team, fostering a people-oriented culture that drives growth and innovation.
• Lihua's vision includes contributing positively to local economies by creating job opportunities and supporting community development.
• The company is dedicated to promoting agricultural and livestock modernization with high-quality and sustainable development, aligning with global best practices.

• Quality-first - investment in biosecurity, feed formulation and traceability systems; capital expenditure focused on controlled-environment farms and digital monitoring.
• Innovation - R&D partnerships, digital platforms for herd management and precision feeding, aiming to raise feed conversion ratios and reduce mortality rates.
• Integrity & compliance - adherence to food-safety standards, regular third-party audits and transparent reporting to investors and regulators.
• People-oriented growth - training programs, local hiring initiatives and performance-linked incentives to retain skilled staff and support regional employment.
• Sustainability - targets for waste reduction, energy efficiency upgrades and responsible sourcing with measurable reductions in emissions and resource use.

• Scale digital transformation: deploy IoT, data analytics and traceability across primary production and supply chain to improve operational efficiency by double-digit percentages.
• Enhance product quality & safety: tighten upstream controls and expand value-added processing to capture higher-margin segments.
• Strengthen industry-chain partnerships: collaborate with feed suppliers, logistics partners and retailers to secure stable supply and market access.
• Deepen sustainability initiatives: set quantifiable targets for energy, water and emissions reductions and report progress transparently.
• Invest in talent and communities: expand vocational training and create localized employment opportunities supporting rural revitalization.

Jiangsu Lihua Animal Husbandry Co., Ltd. (300761.SZ) - Vision Statement

• Innovation: continual R&D in genetics, biosecurity, and smart farming to raise productivity and reduce disease risk.
• Green practices: adoption of wastewater treatment, anaerobic digestion, and nutrient recycling to lower ecological footprint.
• Coordination: integrated upstream and downstream operations (breeding, feed, slaughter, cold chain) to improve efficiencies and risk control.
• Openness: transparent reporting, third-party partnerships, and market-oriented governance to attract capital and talent.
• Sharing: knowledge transfer with farmers, local communities, and industry peers to scale best practices and shared value.

• Innovation investments: continued funding for breeding programs and digital monitoring-R&D spend of RMB 128 million supports genetic improvement and biosurveillance to reduce mortality and antibiotic use.
• Green transformation: deployment of anaerobic digesters and centralized manure treatment plants-capex ~RMB 3.1 billion in 2023 prioritized for low-emission infrastructure, contributing to a stated 25% ammonia/GHG reduction target by 2030.
• Coordinated supply chain: high integration (>85% farrow-to-finish) lowers volatility and improves margin capture across feed, breeding, and processing.
• Openness & sharing: expanded partnerships with universities, suppliers, and local governments for joint R&D, training, and rural development programs; public sustainability disclosures increased frequency and detail.

• Biosecurity protocols and early-warning systems driven by innovation reduce outbreak-related losses and protect herd value.
• Environmental controls and waste valorization (e.g., biogas) transform liabilities into energy and fertilizer, improving unit economics and community relations.
• Coordination across business units minimizes supply chain disruption, stabilizes cash flow, and supports consistent product safety standards.
• Open stakeholder engagement enhances social license to operate and eases expansion into new regions and channels.