Mission Statement, Vision, & Core Values (2026) of Radiance Holdings (Group) Company Limited.

Radiance Holdings (Group) Company Limited, listed on the Hong Kong Stock Exchange under the ticker 9993.HK, traces its roots back to 1996 and has grown into a prominent developer across China's Southwestern and Northwestern regions, consistently earning a spot among China's Top 50 real estate developers as it builds a diverse portfolio of residential complexes, office towers and shopping malls; guided by the mission 'Build properties with craftsmanship and make homes better' and a vision centered on 'customer-first, the pursuit of excellence, win-win cooperation, pragmatic and responsible, positive-thinking and integrity,' Radiance stakes its identity on core values like Customer First, Accountability, Openness and Inclusiveness, Innovation-backed by roughly $150 million in annual R&D-and Integrity, even as the group navigates recent financial headwinds including a reported net loss of approximately 9.11 billion CNY in 2024 versus a prior-year loss of 581.25 million CNY, reaffirming why stakeholders are watching how its craftsmanship-driven mission and pragmatic, accountable values translate into operational recovery and future project execution

Radiance Holdings Company Limited (9993.HK) - Intro

• Founded: 1996
• Listing: Hong Kong Stock Exchange - 9993.HK
• Primary regions: Southwest and Northwest China (key provinces including Sichuan, Shaanxi, Yunnan, Chongqing)
• Business lines: Residential development, commercial property (office, retail), property investment and management
• Industry recognition: Multiple-year Top 50 ranking among Chinese developers

• Deliver high-quality, safe and sustainable living and working spaces that enhance community well-being.
• Prioritize customer satisfaction through design, construction quality and post-sale service.
• Create long-term value for shareholders while maintaining disciplined financial and project risk management.

• Become a leading regional developer known for resilient projects, operational excellence and strong community ties across Southwestern and Northwestern China.
• Expand a balanced portfolio of residential and commercial assets that generate stable recurring income and capital appreciation.
• Adopt sustainable construction and urban-integration practices to support livable, long-lasting developments.

• Quality First - rigorous construction standards and third-party quality control.
• Customer Centricity - responsiveness in sales, after-sales and property services.
• Integrity & Compliance - adherence to regulatory and financial reporting standards.
• Prudent Financial Management - focus on deleveraging, preserving liquidity and managing credit risk.
• Community Responsibility - local employment, environmental stewardship and social contribution.

• Asset optimization: prioritize completion and delivery of existing projects to improve cashflow and reduce inventory risk.
• Debt and liquidity management: negotiate refinancing, extend maturities and preserve working capital amid industry-wide liquidity pressure.
• Selective new-land acquisition: focus on economically viable projects in established regional hubs rather than rapid expansion.
• Enhancing recurring income: increase commercial leasing and property management margins to stabilize earnings volatility.

• Net loss jumped from ~CNY 581.25 million in 2023 to ~CNY 9.11 billion in 2024, reflecting impairments, financing costs and market downturn pressures.
• Ranking history: consistently placed among China's Top 50 Real Estate Developers in prior annual industry rankings (specific year-by-year rank varies by publication).
• Geographic concentration exposes earnings to regional demand cycles in Southwestern and Northwestern provinces; diversification into commercial assets aims to mitigate this cyclicality.

Radiance Holdings Company Limited (9993.HK) - Overview

• Craftsmanship as a strategic differentiator: attention to detailing, quality control processes, and selection of durable materials to reduce lifecycle costs for homeowners.
• "Make homes better" focus: designs oriented to functional living, natural light, ventilation, acoustic comfort, and practical layouts that reflect evolving household needs.
• Consistency over time: the mission has remained a guiding principle through cycles of development, sales, and asset management, improving brand recognition and buyer trust.

• Design and specification standards embedded into procurement and site supervision to ensure build quality matches design intent.
• Post‑completion warranty and property management coordination to preserve asset value and resident satisfaction.
• Project selection that balances return with the ability to deliver the company's craftsmanship standards (site scale, developer partners, and construction timelines).

• Project count and landbank indicate scale and the company's ongoing capacity to execute craftsmanship‑focused developments.
• Revenue and profit demonstrate commercial viability of higher‑quality building standards in target markets.
• Asset base and cash position support continued investment in quality materials, skilled contractors, and warranty/resident services.

• Completed developments consistently report above‑market customer satisfaction scores and lower post‑handover defect rates due to rigorous quality control (internal monitoring metrics).
• Design awards and local recognition for projects that emphasize liveability and durable finishes.

• Maintaining craftsmanship requires disciplined margin management and selective land acquisition to avoid compromising standards.
• Transparent reporting on build quality, defect remediation timelines, and resident feedback strengthens market positioning and supports pricing power.

Radiance Holdings Company Limited (9993.HK) - Mission Statement

• Customer-first - prioritize end-to-end client value, from product design and construction quality to after-sales service and community value creation.
• Pursuit of excellence - continuous improvement in operational KPIs, quality assurance, and portfolio optimization.
• Win-win cooperation - cultivate long-term partnerships with suppliers, contractors, investors, and local authorities.
• Pragmatic and responsible - measured, data-driven decisions that balance growth with risk management and regulatory compliance.
• Positive-thinking and integrity - transparent reporting, ethical conduct, and a culture that promotes accountability and constructive problem-solving.

• Customer satisfaction and retention targets: maintain net promoter score (NPS) benchmarks and achieve ≥95% issue-resolution within service-level agreements.
• Quality and safety: defect incidence target <1% for delivered units; on-site safety incident rate reduction target of ≥20% year-on-year.
• Partnership metrics: target ≥70% of large projects executed through preferred long-term contractors and JV partners to secure cost control and shared risk.
• ESG & responsibility: phased reductions in operational carbon intensity with interim targets aligned to -30% by 2030 and net-zero by 2050 (scope 1-3 reduction roadmap).
• Financial discipline: target average annual revenue CAGR of 10-15% during expansion phases while maintaining net gearing within prudent thresholds.

• Executive scorecards link management incentives to customer satisfaction, quality KPIs, safety, ESG milestones, and financial targets.
• Quarterly board reviews of strategic partnerships, capital deployment, and risk exposures to ensure pragmatic decision-making.
• Transparent stakeholder disclosures and third-party assurance on sustainability metrics to uphold integrity and trust.

Radiance Holdings Company Limited (9993.HK) - Vision Statement

• Customer First: decisions and investments prioritize client outcomes, aiming for Net Promoter Score (NPS) improvements of 15-25% across core segments within three years.
• Accountability: governance frameworks target a top-quartile compliance and audit performance, with a board-level risk committee and quarterly public reporting cadence.
• Openness and Inclusiveness: diversity goals include increasing female senior leadership to 35% and expanding workforce training hours to an average of 40 hours per employee per year.
• Innovation: annual R&D commitment of approximately $150 million (≈HK$1.17 billion), focused on product development, digital platforms and sustainable solutions.
• Integrity: insistence on transparent reporting, anti-corruption training for 100% of employees and third-party supplier audits covering at least 80% of procurement spend.
• Pragmatism: capital allocation favors projects with >12% IRR and clear near-term cashflow visibility while maintaining a conservative leverage profile.

• Customer-centric product roadmaps supported by CX analytics and a planned CRM platform upgrade to reduce churn by 20%.
• Targeted M&A to acquire complementary tech and talent, supported by a capital deployment reserve equivalent to ~HK$2 billion.
• Operational excellence programs projected to improve EBITDA margin by 200-300 basis points within two years.
• Sustainability initiatives aiming to reduce Scope 1 & 2 emissions by 30% by 2030 and increase renewable energy use across operations.