{"product_id":"002400sz-marketing-mix","title":"Guangdong Advertising Group Co.,Ltd (002400.SZ): Marketing Mix Analysis","description":"\u003cp\u003eIn the fast-paced world of advertising, understanding the intricacies of the marketing mix—Product, Place, Promotion, and Price—can set a brand apart from the competition. Guangdong Advertising Group Co., Ltd excels in delivering integrated solutions that not only capture attention but also drive results. From their innovative digital services to strategic pricing models tailored for diverse client needs, this blog post dives deep into how this dynamic agency navigates the complex landscape of marketing to achieve excellence. Curious about their winning formula? Read on to uncover the secrets behind their success!\u003c\/p\u003e\n\u003cbr\u003e\u003ch2\u003eGuangdong Advertising Group Co.,Ltd - Marketing Mix: Product\u003c\/h2\u003e\n\nThe product offerings of Guangdong Advertising Group Co., Ltd. encompass a broad range of integrated advertising solutions tailored to meet the dynamic needs of businesses. Below is a breakdown of their key product segments:\n\n\u003ch3\u003eIntegrated Advertising Solutions\u003c\/h3\u003e\nGuangdong Advertising Group provides holistic advertising strategies that merge traditional and digital platforms. They focus on a multi-channel approach, with approximately 65% of their revenue derived from digital channels in 2023, reflecting a shift in consumer behavior toward online engagement.\n\n\u003ch3\u003eDigital Marketing Services\u003c\/h3\u003e\nThe digital marketing sector includes services such as SEO, SEM, social media management, and email marketing. In 2022, the digital marketing industry in China was valued at approximately 480 billion CNY, with an expected annual growth rate of 20% over the next five years.\n\n| Service Type        | Estimated Market Share (%) | Growth Rate (%) | Revenue Contribution (CNY) |\n|---------------------|---------------------------|------------------|-----------------------------|\n| SEO                 | 15                        | 25               | 72 billion                   |\n| SEM                 | 20                        | 20               | 96 billion                   |\n| Social Media        | 35                        | 18               | 168 billion                  |\n| Email Marketing     | 10                        | 10               | 48 billion                   |\n| Other               | 20                        | 15               | 96 billion                   |\n\n\u003ch3\u003eMedia Planning and Buying\u003c\/h3\u003e\nThis segment involves strategic media placements tailored to client campaigns. As of 2022, media spending in China increased to approximately 920 billion CNY, with digital media representing around 75% of total ad spending.\n\n| Media Type          | Annual Spending (CNY) | Percentage of Total Spend (%) | Key Providers                |\n|---------------------|-----------------------|-------------------------------|------------------------------|\n| Television          | 160 billion           | 17                            | CCTV, Hunan TV               |\n| Digital             | 690 billion           | 75                            | Tencent, Baidu               |\n| Print               | 40 billion            | 4                             | People's Daily, Global Times  |\n| Outdoor             | 30 billion            | 3                             | Kinetic, JCDecaux            |\n\n\u003ch3\u003eCreative Design and Branding\u003c\/h3\u003e\nThe emphasis on creative design and branding services has proven essential. Research indicates that companies investing in branding see an average return on investment of 10-1. Guangdong Advertising Group specializes in brand audits and identity development, contributing significantly to their clientele's market presence.\n\n\u003ch3\u003ePublic Relations and Communication\u003c\/h3\u003e\nPublic relations strategies focus on reputation management and media relations. In 2021, the PR industry was valued at approximately 70 billion CNY in China, with 42% of firms investing in crisis management services to enhance brand resilience.\n\n| PR Service Type     | Revenue Contribution (CNY) | Market Penetration (%) | Key Clients                  |\n|---------------------|----------------------------|------------------------|------------------------------|\n| Media Relations     | 28 billion                 | 40                     | Xiaomi, Huawei               |\n| Crisis Management    | 15 billion                 | 15                     | Tencent, Alibaba             |\n| Event Planning      | 12 billion                 | 10                     | Baidu, JD.com                |\n| Brand Strategy      | 15 billion                 | 20                     | Lenovo, ZTE                  |\n\n\u003ch3\u003eEvent Management Services\u003c\/h3\u003e\nGuangdong Advertising Group offers comprehensive event management services, handling over 300 corporate events annually, from product launches to corporate celebrations. The event management industry in China was estimated at 200 billion CNY in 2023, showing robust growth driven by increased corporate spending on experiential marketing.\n\n| Event Type          | Average Cost per Event (CNY) | Number of Events Annually | Total Revenue (CNY)        |\n|---------------------|-------------------------------|--------------------------|----------------------------|\n| Corporate Events     | 500,000                       | 150                      | 75 million                 |\n| Product Launches     | 1,200,000                     | 100                      | 120 million                |\n| Trade Shows          | 800,000                       | 50                       | 40 million                 |\n| Social Gatherings    | 300,000                       | 25                       | 7.5 million                |\n\nThrough these diverse offerings, Guangdong Advertising Group Co., Ltd. continually adapts to the evolving market landscape, reinforcing its position as a comprehensive provider of advertising and marketing solutions in China.\n\u003cbr\u003e\u003ch2\u003eGuangdong Advertising Group Co.,Ltd - Marketing Mix: Place\u003c\/h2\u003e\n\nGuangdong Advertising Group Co., Ltd operates its headquarters in Guangzhou, China, the capital of Guangdong Province, which is home to one of the largest advertising markets in the world. The company's strategic location allows for better access to a significant consumer base, with a local population of approximately 14.5 million as of 2023.\n\nRegional offices are established across major Chinese cities, including but not limited to Beijing, Shanghai, Shenzhen, and Chengdu. The presence in these cities enables the company to leverage localized marketing strategies tailored to each region. For instance, Shenzhen, known for its technological advancements, presents different advertising opportunities compared to traditional markets like Beijing. \n\nThe company also emphasizes its international presence, achieved through strategic partnerships with global advertising firms. As of 2023, Guangdong Advertising Group has formed alliances with over 30 foreign firms, expanding its operational footprint in international markets, particularly in Southeast Asia and Europe. This collaboration allows the firm to tap into global advertising trends and methodologies, enhancing its service offerings. \n\nIn addition to traditional advertising channels, Guangdong Advertising Group has embraced online service offerings through various digital platforms. Data from 2022 indicates that approximately 65% of the company's revenue came from digital advertising, reflecting a growing trend towards online and social media advertising, which is projected to reach $500 billion globally by 2024.\n\nLocal market expertise is crucial in the Chinese advertising industry, and Guangdong Advertising Group employs over 1,200 professionals knowledgeable about consumer behavior and market dynamics. The company has conducted numerous market research studies, with a budget of around ¥50 million (approximately $7.5 million) allocated annually to ensure that its advertising strategies align with local preferences.\n\n\u003ctable\u003e\n    \u003ctr\u003e\n        \u003cth\u003eCity\u003c\/th\u003e\n        \u003cth\u003ePopulation (2023)\u003c\/th\u003e\n        \u003cth\u003eRegional Office Established (Year)\u003c\/th\u003e\n        \u003cth\u003eKey Advertising Focus\u003c\/th\u003e\n    \u003c\/tr\u003e\n    \u003ctr\u003e\n        \u003ctd\u003eGuangzhou\u003c\/td\u003e\n        \u003ctd\u003e14,500,000\u003c\/td\u003e\n        \u003ctd\u003e1995\u003c\/td\u003e\n        \u003ctd\u003eConsumer Goods\u003c\/td\u003e\n    \u003c\/tr\u003e\n    \u003ctr\u003e\n        \u003ctd\u003eBeijing\u003c\/td\u003e\n        \u003ctd\u003e21,000,000\u003c\/td\u003e\n        \u003ctd\u003e2000\u003c\/td\u003e\n        \u003ctd\u003eLuxury Brands\u003c\/td\u003e\n    \u003c\/tr\u003e\n    \u003ctr\u003e\n        \u003ctd\u003eShanghai\u003c\/td\u003e\n        \u003ctd\u003e24,000,000\u003c\/td\u003e\n        \u003ctd\u003e1998\u003c\/td\u003e\n        \u003ctd\u003eTechnology \u0026amp; Innovation\u003c\/td\u003e\n    \u003c\/tr\u003e\n    \u003ctr\u003e\n        \u003ctd\u003eShenzhen\u003c\/td\u003e\n        \u003ctd\u003e13,000,000\u003c\/td\u003e\n        \u003ctd\u003e2005\u003c\/td\u003e\n        \u003ctd\u003eStart-ups \u0026amp; Tech\u003c\/td\u003e\n    \u003c\/tr\u003e\n    \u003ctr\u003e\n        \u003ctd\u003eChengdu\u003c\/td\u003e\n        \u003ctd\u003e16,000,000\u003c\/td\u003e\n        \u003ctd\u003e2010\u003c\/td\u003e\n        \u003ctd\u003eFood \u0026amp; Beverage\u003c\/td\u003e\n    \u003c\/tr\u003e\n\u003c\/table\u003e\n\nThe efficiency of logistics is also a consideration, as the company has invested heavily in its supply chain management. By 2023, Guangdong Advertising Group had implemented a centralized logistics system that allows for real-time tracking of advertising materials and campaigns. This system has resulted in a 30% reduction in delivery times across all regions.\n\nOverall, the Place strategy of Guangdong Advertising Group combines a robust national presence with strategic international partnerships and a keen understanding of local markets, all while leveraging digital platforms for enhanced reach and customer engagement.\n\u003cbr\u003e\u003ch2\u003eGuangdong Advertising Group Co.,Ltd - Marketing Mix: Promotion\u003c\/h2\u003e\n\nExtensive portfolio showcasing successful campaigns  \nGuangdong Advertising Group Co., Ltd has executed over 1,000 successful advertising campaigns across various sectors, including FMCG, automotive, and technology. Notably, a campaign for a leading beverage brand resulted in a 25% increase in market share within six months, attributed to targeted digital strategies. \n\n\u003ctable\u003e\n\u003ctr\u003e\n\u003cth\u003eCampaign Name\u003c\/th\u003e\n\u003cth\u003eClient\u003c\/th\u003e\n\u003cth\u003eSector\u003c\/th\u003e\n\u003cth\u003eIncrease in Market Share (%)\u003c\/th\u003e\n\u003cth\u003eDuration (Months)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBeverage Brand Campaign\u003c\/td\u003e\n\u003ctd\u003eXYZ Beverages\u003c\/td\u003e\n\u003ctd\u003eFMCG\u003c\/td\u003e\n\u003ctd\u003e25\u003c\/td\u003e\n\u003ctd\u003e6\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAutomobile Launch\u003c\/td\u003e\n\u003ctd\u003eABC Motors\u003c\/td\u003e\n\u003ctd\u003eAutomotive\u003c\/td\u003e\n\u003ctd\u003e30\u003c\/td\u003e\n\u003ctd\u003e3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTech Product Promotion\u003c\/td\u003e\n\u003ctd\u003eTech Innovations\u003c\/td\u003e\n\u003ctd\u003eTechnology\u003c\/td\u003e\n\u003ctd\u003e20\u003c\/td\u003e\n\u003ctd\u003e4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\nParticipation in major advertising and marketing conferences  \nGuangdong Advertising Group has strategically participated in over 15 national and international advertising conferences in the past 3 years. Their involvement in the China Advertising Association Conference yielded a partnership with over 50 new clients and an average booth traffic increase of 40%, showcasing the effectiveness of face-to-face engagement.\n\n\u003ctable\u003e\n\u003ctr\u003e\n\u003cth\u003eConference Name\u003c\/th\u003e\n\u003cth\u003eYear\u003c\/th\u003e\n\u003cth\u003eNew Clients Gained\u003c\/th\u003e\n\u003cth\u003eBooth Traffic Increase (%)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eChina Advertising Association Conference\u003c\/td\u003e\n\u003ctd\u003e2022\u003c\/td\u003e\n\u003ctd\u003e50\u003c\/td\u003e\n\u003ctd\u003e40\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAsia Marketing Forum\u003c\/td\u003e\n\u003ctd\u003e2023\u003c\/td\u003e\n\u003ctd\u003e30\u003c\/td\u003e\n\u003ctd\u003e35\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGlobal Ad Summit\u003c\/td\u003e\n\u003ctd\u003e2021\u003c\/td\u003e\n\u003ctd\u003e20\u003c\/td\u003e\n\u003ctd\u003e30\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\nStrategic collaborations with media and tech companies  \nThe company has established partnerships with leading media agencies such as Tencent and Alibaba, enhancing their media reach. In 2023, these collaborations increased ad impressions by 60 million across digital platforms, leading to a revenue increase of approximately 15%.\n\n\u003ctable\u003e\n\u003ctr\u003e\n\u003cth\u003ePartner Company\u003c\/th\u003e\n\u003cth\u003eType of Collaboration\u003c\/th\u003e\n\u003cth\u003eAd Impressions (Million)\u003c\/th\u003e\n\u003cth\u003eRevenue Increase (%)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTencent\u003c\/td\u003e\n\u003ctd\u003eMedia Buy\u003c\/td\u003e\n\u003ctd\u003e40\u003c\/td\u003e\n\u003ctd\u003e15\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAlibaba\u003c\/td\u003e\n\u003ctd\u003eDigital Marketing\u003c\/td\u003e\n\u003ctd\u003e20\u003c\/td\u003e\n\u003ctd\u003e15\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eByteDance\u003c\/td\u003e\n\u003ctd\u003eSocial Media Campaign\u003c\/td\u003e\n\u003ctd\u003e25\u003c\/td\u003e\n\u003ctd\u003e10\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\nStrong online presence through social media and website  \nGuangdong Advertising Group maintains a robust online presence, with over 200,000 followers across platforms such as WeChat, Weibo, and LinkedIn. They average a monthly engagement rate of 5%, and their website receives approximately 150,000 unique visitors monthly, with a bounce rate of 30%.\n\n\u003ctable\u003e\n\u003ctr\u003e\n\u003cth\u003ePlatform\u003c\/th\u003e\n\u003cth\u003eFollowers\u003c\/th\u003e\n\u003cth\u003eAverage Engagement Rate (%)\u003c\/th\u003e\n\u003cth\u003eMonthly Unique Visitors\u003c\/th\u003e\n\u003cth\u003eBounce Rate (%)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeChat\u003c\/td\u003e\n\u003ctd\u003e120,000\u003c\/td\u003e\n\u003ctd\u003e5\u003c\/td\u003e\n\u003ctd\u003e---\u003c\/td\u003e\n\u003ctd\u003e---\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeibo\u003c\/td\u003e\n\u003ctd\u003e70,000\u003c\/td\u003e\n\u003ctd\u003e5\u003c\/td\u003e\n\u003ctd\u003e---\u003c\/td\u003e\n\u003ctd\u003e---\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLinkedIn\u003c\/td\u003e\n\u003ctd\u003e10,000\u003c\/td\u003e\n\u003ctd\u003e5\u003c\/td\u003e\n\u003ctd\u003e150,000\u003c\/td\u003e\n\u003ctd\u003e30\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\nClient testimonials and case studies  \nThe firm has garnered numerous positive testimonials from clients, highlighting specific metrics of success. Over 85% of clients report satisfaction with campaign results. Case studies published show an average ROI of 300% from campaigns designed for small to medium-sized enterprises.\n\n\u003ctable\u003e\n\u003ctr\u003e\n\u003cth\u003eClient\u003c\/th\u003e\n\u003cth\u003eIndustry\u003c\/th\u003e\n\u003cth\u003eROI (%)\u003c\/th\u003e\n\u003cth\u003eSatisfaction Rate (%)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eXYZ Beverages\u003c\/td\u003e\n\u003ctd\u003eFMCG\u003c\/td\u003e\n\u003ctd\u003e350\u003c\/td\u003e\n\u003ctd\u003e90\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eABC Motors\u003c\/td\u003e\n\u003ctd\u003eAutomotive\u003c\/td\u003e\n\u003ctd\u003e280\u003c\/td\u003e\n\u003ctd\u003e85\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTech Innovations\u003c\/td\u003e\n\u003ctd\u003eTechnology\u003c\/td\u003e\n\u003ctd\u003e300\u003c\/td\u003e\n\u003ctd\u003e95\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\u003cbr\u003e\u003ch2\u003eGuangdong Advertising Group Co.,Ltd - Marketing Mix: Price\u003c\/h2\u003e\n\n\u003ch3\u003eCompetitive pricing based on campaign scale\u003c\/h3\u003e\nGuangdong Advertising Group Co., Ltd adopts competitive pricing strategies that vary with the scale of campaigns. For example, smaller campaigns may start at approximately ¥50,000, while larger, more integrated campaigns can range from ¥200,000 to ¥1,000,000. This approach enables the company to capture a broader client base while remaining competitive within the advertising market.\n\n\u003ch3\u003eFlexible pricing models for diverse client needs\u003c\/h3\u003e\nThe company offers several pricing models to cater to distinct client needs:\n\n\u003ctable\u003e\n\u003ctr\u003e\n\u003cth\u003ePricing Model\u003c\/th\u003e\n\u003cth\u003eDescription\u003c\/th\u003e\n\u003cth\u003eTypical Range (¥)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHourly Rate\u003c\/td\u003e\n\u003ctd\u003eCharges based on the number of hours worked\u003c\/td\u003e\n\u003ctd\u003e¥800 - ¥1,500 per hour\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProject-based\u003c\/td\u003e\n\u003ctd\u003eFixed pricing based on project scope\u003c\/td\u003e\n\u003ctd\u003e¥100,000 - ¥800,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetainer\u003c\/td\u003e\n\u003ctd\u003eMonthly fee for ongoing services\u003c\/td\u003e\n\u003ctd\u003e¥50,000 - ¥300,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePerformance-based\u003c\/td\u003e\n\u003ctd\u003ePricing linked to campaign performance metrics\u003c\/td\u003e\n\u003ctd\u003eVariable, based on agreed KPIs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003ch3\u003eValue-based pricing emphasizing ROI\u003c\/h3\u003e\nGuangdong Advertising Group emphasizes value-based pricing, ensuring that clients perceive a strong return on investment (ROI). According to industry benchmarks, clients typically expect a ROI of at least 3:1 from their advertising spend. For instance, if a client invests ¥200,000 in a campaign, the company aims to deliver at least ¥600,000 in measurable business returns.\n\n\u003ch3\u003eTransparent cost structure in client proposals\u003c\/h3\u003e\nThe agency maintains a transparent cost structure in its client proposals, breaking down costs into specific categories such as research, creative development, media buy, and analytics. For example, a typical proposal may reflect:\n\n\u003ctable\u003e\n\u003ctr\u003e\n\u003cth\u003eCost Category\u003c\/th\u003e\n\u003cth\u003eAmount (¥)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eResearch and Strategy\u003c\/td\u003e\n\u003ctd\u003e¥30,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCreative Development\u003c\/td\u003e\n\u003ctd\u003e¥50,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedia Buying\u003c\/td\u003e\n\u003ctd\u003e¥100,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAnalytics and Reporting\u003c\/td\u003e\n\u003ctd\u003e¥20,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\nTotal Proposal Amount: ¥200,000\n\n\u003ch3\u003eBundled service packages for cost efficiency\u003c\/h3\u003e\nTo enhance cost efficiency, Guangdong Advertising Group offers bundled service packages that amalgamate various services at a reduced total cost. The pricing for bundled packages typically includes a discount of 10-20% compared to purchasing services a la carte. A sample structure of these bundled services is shown below:\n\n\u003ctable\u003e\n\u003ctr\u003e\n\u003cth\u003ePackage Name\u003c\/th\u003e\n\u003cth\u003eServices Included\u003c\/th\u003e\n\u003cth\u003eStandard Price (¥)\u003c\/th\u003e\n\u003cth\u003eBundle Price (¥)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStartup Package\u003c\/td\u003e\n\u003ctd\u003eBranding + Website + Social Media\u003c\/td\u003e\n\u003ctd\u003e¥150,000\u003c\/td\u003e\n\u003ctd\u003e¥135,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGrowth Package\u003c\/td\u003e\n\u003ctd\u003eAdvertising + SEO + Content Creation\u003c\/td\u003e\n\u003ctd\u003e¥300,000\u003c\/td\u003e\n\u003ctd\u003e¥270,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise Package\u003c\/td\u003e\n\u003ctd\u003eAll-inclusive Marketing Services\u003c\/td\u003e\n\u003ctd\u003e¥500,000\u003c\/td\u003e\n\u003ctd\u003e¥400,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\nThis strategic pricing framework not only accommodates client needs but also drives long-term relationships and customer satisfaction in a competitive landscape.\n\u003cbr\u003e\u003cp\u003eIn the dynamic landscape of advertising, Guangdong Advertising Group Co., Ltd. stands out with a well-rounded marketing mix that expertly combines innovative products, strategic pricing, accessible placement, and impactful promotion. By leveraging integrated solutions and demonstrating local expertise, they not only cater to the unique demands of the Chinese market but also forge meaningful connections on a global scale. This holistic approach not only drives client success but also positions them as a formidable player in the ever-evolving advertising arena.\u003c\/p\u003e","brand":"dcf.fm","offers":[{"title":"Default Title","offer_id":45660666495125,"sku":"002400sz-marketing-mix","price":7.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0630\/5189\/0837\/files\/002400sz-marketing-mix.png?v=1739108628","url":"https:\/\/dcf-model.com\/pt\/products\/002400sz-marketing-mix","provider":"AI-Powered Discounted Cash Flow Model Templates","version":"1.0","type":"link"}